Industries · 03
Consumer products, CPG and apparel.
Product, channels, margins, and the team behind them, moving at retail speed.
The PILTA lens
Growth on several fronts at once.
Consumer growth rarely arrives politely. A channel takes off, and suddenly the questions are everywhere at once: can sourcing keep up, do the margins hold, does the team scale, what does the next channel cost. The wins and the strain come from the same place.
PILTA operators have scaled consumer businesses through exactly this: channel expansion across DTC, Amazon, and retail, the demand planning and sourcing to serve it, and the finance discipline that keeps growth profitable.
What we run into most.
Channel expansion
DTC, Amazon, retail: entering the next channel without breaking the ones that work.
Margin truth
Landed costs, channel profitability, and pricing that reflects both.
Demand planning
Forecasts the buyers and the factories can both live with.
Sourcing and 3PL at scale
Suppliers and logistics that grow with the order book.
Systems that keep up
ERP, inventory, and channel data tied together as volume climbs.
Leadership for the next stage
Senior operators when growth outruns the org chart.
Engagement patterns
How engagements run here.
CPG engagements often start where the strain shows first: a channel launch, a 3PL move, a margin review. They grow into fractional executives or embedded teams when the growth plan touches product, channels, and finance at once.
A typical team pairs a commercial operator with supply chain and finance expertise, coordinated under one operating partner.
Straight answers
Questions consumer founders actually ask.
What does it take to scale a consumer brand from five million to thirty?
Different machinery at every step: channel mix, sourcing depth, planning discipline, and a finance function that tells the truth fast. The brands that make the jump build the operating spine while growing, not after.
What should be in place before an Amazon launch?
Inventory the algorithm can rely on, margins that survive fees and advertising, content and compliance done right, and fulfillment that protects the metrics. Amazon rewards operational readiness and punishes improvisation.
When does a DTC brand need an operations buildout?
When fulfillment misses, inventory surprises, or margin drift start setting the growth pace. The buildout is the planning, logistics, and systems layer that lets marketing wins compound instead of leak.